> For the complete documentation index, see [llms.txt](https://docs.emaillabs.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.emaillabs.io/en/push/push-campaigns/campaigns/delivery-report.md).

# Delivery Report

The **Delivery Report** allows for a detailed analysis of statistics after the completion of a Push campaign. It facilitates the evaluation of delivery effectiveness and the identification of areas for improvement.

The report consists of four sections: **Summary**, **Opens**, **Clicks**, and **Tools**.

## Summary

The Summary tab contains key information about the Push campaign:

* **Campaign Name** - the identifier of the delivery.
* **Start Time** - the moment the campaign delivery started.
* **End Time** - the moment the campaign delivery ended.
* **Number of Recipients** - the number of contacts to whom the messages were sent.
* **Recipient Group** - the name of the contact group.
* **Selected Applications** - the applications where the notifications were sent.
* **Title** - the title of the message.
* **Message** - the content of the sent Push notification.
* **External ID** - the unique external identifier of the campaign.<br>

<figure><img src="/files/mnhcabKozEFC1RWaHT4V" alt=""><figcaption></figcaption></figure>

### Statistics

The report contains detailed statistics:

* Message Status Table:
  * **Injected** - notifications introduced into the system.
  * **Open** - notifications opened by recipients.
  * **Track** - notifications where the tracked link was clicked.
    * **Click** - click on the notification.
    * **Swipe** - swipe of the notification.
* Status Summary:
  * **OK** - delivered notifications.
  * **Error** - undelivered notifications.
  * **Waiting** - notifications awaiting a delivery.

On the right side, there is a visualization of the Push notification, showing its appearance on Android and iOS devices.

<figure><img src="/files/ZV327Jy4yMrRXBALUsAq" alt=""><figcaption></figcaption></figure>

## Opens

The Opens section contains information on the number of users who opened the notification.

Summary

* **OK** - the number of notifications that were opened.
* **Open** - the number of opened notifications to the total number of sends.

Activity Line Charts

* **Opens within 24 hours** - hourly breakdown.
* **Opens within 7 days** - daily breakdown.

## Clicks

The Clicks section contains data on clicks on tracked links included in the notification.

* **OK** - the number of message clicks.
* **TRACK** - the number of clicks on tracked links.
* **CTR** (Click-Through Rate) - click-through rate, showing the percentage of recipients who clicked on the link.

## Tools

The Tools tab contains functions that support the management of Push campaign results.

<figure><img src="/files/zM8TBZn9Ztn6C8Q0ov1F" alt=""><figcaption></figcaption></figure>

Available options:

* **Contacts that did not click on the message**:
  * **+ Create Group** - create a group of recipients who did not click on the link.
    * Option to resend the message.
    * Adjust the offer for these recipients.
* **Contacts who have not opened the message**:
  * **+ Create Group** - create a group for resending.
* **Contacts which not received the message**:
  * **+ Create Group** - identify recipients who did not receive the message.
* **Contacts for which the shipment has been canceled**:
  * **+ Create Group** - create a new group.
* **Delete inactive tokens**:
  * **Remove** - delete tokens of users who are no longer active.
