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Email deliverability is a metric that, alongside well-known metrics, should be consistently monitored by you. Through it, you can also maintain the hygiene of your contact lists, control the validation of saved email addresses, check the reputation of your server infrastructure, and track providers' responses to your campaigns. Deliverability can be a valuable source of information for you, and when used correctly, it can help you improve your email communication.
You can find detailed information about email deliverability on our blog: